Episode 03: Why a Grooming VA Is an Asset to Your Business
Welcome back to Beyond the Table — the podcast for pet professionals ready to explore what’s possible after the grooming table. Hosted by River Lee (Step Away From the Table, Savvy Groomer) and Jess Frangos (Groomer Support Services), this episode shifts focus to grooming business owners (or as we call them, supervisors). We’re diving deep into the value of hiring a grooming virtual assistant (VA) and how it can transform your operations, sanity, and client experience.
Topics Covered
1. Groomer VAs Speak the Language
They understand grooming-specific needs, breed nuances, and service expectations
VAs can communicate with clients and groomers clearly and effectively
They interpret shorthand like “5 all over,” clean feet, poodle face, and more
2. The Value of Industry Experience
Why hiring a VA who has groomed makes onboarding easier and faster
Real-world example: the “Little Dutch Boy” haircut mystery
VAs with grooming backgrounds avoid communication gaps that cost time and client satisfaction
3. VA vs. Virtual Receptionist vs. In-House Staff
The key differences in cost, communication, and efficiency
VAs work project-based or hourly, so you only pay for what you need
In-house receptionists may lack grooming knowledge and cost more long-term
4. Systems, Scheduling & Client Communication
Groomer VAs can create intake forms, streamline workflows, and manage software
They flag red flags (aggressive dogs, unrealistic expectations) before they cause problems
They can communicate grooming policies like no-shave double coats clearly to clients
5. Cultural Competency and Customer Support
Why overseas VAs (e.g., in the Philippines) can pose communication challenges
How cultural misunderstandings (like calling clippers “nail clippers”) impact your brand
When it’s worth investing in someone who “gets it” from day one
6. Emotional Intelligence and Compassion
Groomers-turned-VAs understand how deeply we care about animals
Their empathy and shared values make them ideal client-facing representatives
7. Protecting Your Time & Energy
VAs reduce mental load and prevent burnout by taking draining tasks off your plate
Groomer VAs require less hand-holding — they just get it
They’re your partner, not just a task-doer
Key Takeaways
Groomer VAs are fluent in grooming language and culture, leading to smoother communication and fewer mistakes
Hiring a VA who knows the industry saves you time, energy, and long-term cost
Virtual assistants allow you to offload systems setup, communication, and scheduling
Protect your energy by working with someone who understands the emotional labor of grooming
You don’t need to do it all alone — let a grooming VA support your business behind the scenes
Learn More
Jess Frangos: Groomer Support Services
River Lee: Step Away From the Table & Savvy Groomer
Whether you’re scaling your grooming salon, starting a mobile unit, or just trying to reclaim your time, this episode breaks down why a grooming VA is one of the best investments you can make.
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